By Ann Morrill
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Extra resources for Nonprofit organizations
According to Crain’s Detroit Business reporter Sherri Begin, funding sources expect nonprofits to look closely at their business models and will reward those that show measurable, quantitative success. The organizations that will be at the forefront of 22 Nonprofit Organizations the changing nonprofit sector are those that address these concerns with precision and creativity. A Brief Chronology 1601: The English Statute of Charitable Uses is written. 1636: Establishment of Harvard College in Boston, MA.
During this period, the Civil Rights Acts of 1964 and 1967 were signed, Medicare and Medicaid were established (1965), and the women’s movement for equality was thriving. Government institutions such as the National Institute of Health, the National Endowment for the Arts, and the National Science Foundation fueled the growth and transformation of nonprofits throughout the 1960s and 1970s. Areas that before had been almost entirely for-profit—such as the performing arts and health care—were now the focus of numerous nonprofit groups.
The nonprofit receives large donations and other funding, and the corporate sponsors can link their brand to a popular cause. Authors Wymer and Samu reveal some interesting alliances that have taken place in recent years: Walt Disney Company has given $70,000 dollars to Habitat for Humanity to build a home in Burbank (an example of corporate philanthropy), the Ford Foundation has provided funding to the Consortium for North American Higher Education Collaboration (corporate foundation), SmithKline Beecham had an agreement that it can use the American Cancer Society logo in promoting its nicotine patch (licensing agreement), and in 1995 Nabisco created a special box of its animal crackers for the American Zoo and Aquarium Associations for sale in participating zoos and aquariums.